Legal
Privacy Policy
Last updated: 23 June 2026
This Privacy Policy explains how Altari collects, uses, and protects your personal information when you visit altari.ai or interact with our services. We keep this short and plain — no dark patterns, no selling your data.
Who we are
This website (altari.ai, the “Site”) is operated by Altari L.L.C-FZ, a free zone company registered in Meydan Free Zone, Dubai, United Arab Emirates (“Altari”, “we”, “us”). For any privacy question, contact us at hello@altari.ai.
Information we collect
We only collect what we need to run the Site and respond to you:
- Information you give us. Your name and email address when you subscribe to our newsletter, download a guide, fill in a contact or application form, or book a call. Plus anything you choose to include in a message to us.
- Booking information. When you schedule a call, our scheduling provider collects your name, email, and selected time.
- Usage and device data. Standard analytics such as pages viewed, approximate location, browser type, and referring source, collected automatically to understand how the Site is used.
We do not collect payment card details on this Site, and we do not knowingly collect information from anyone under 16.
How we use your information
- To send you the newsletter, guides, or resources you requested.
- To respond to enquiries and schedule and prepare for calls.
- To operate, secure, and improve the Site.
- To send relevant updates about our services, where permitted — you can opt out at any time.
- To meet our legal and accounting obligations.
We rely on your consent (e.g. newsletter sign-up), our legitimate interest in running and improving our business, and our legal obligations as the lawful bases for processing.
Tools and service providers we use
We use a small set of trusted providers to deliver the Site. They process data on our behalf under their own terms and security commitments:
- Vercel — website hosting and privacy-friendly analytics.
- Beehiiv — newsletter and email list management.
- Resend — transactional and confirmation emails.
- Cal.com — call scheduling.
- PostHog — product analytics on private client deal rooms (not on public pages).
We do not sell your personal information, and we do not share it with third parties for their own marketing.
Cookies and tracking
We use a minimal set of cookies and similar technologies for essential site function and aggregate analytics. You can block or delete cookies in your browser settings; some parts of the Site may not work as well if you do.
How long we keep it
We keep personal information only for as long as needed for the purposes above — for example, until you unsubscribe, or as required for legal and accounting records — then delete or anonymise it.
International transfers
Altari operates from the UAE and our providers may process data in the United States, the European Union, and elsewhere. Where data is transferred across borders, we rely on our providers' safeguards (such as standard contractual clauses) to protect it.
Your rights
Depending on where you live, you may have the right to access, correct, delete, or export your personal information, to object to or restrict certain processing, and to withdraw consent. To exercise any of these, email hello@altari.ai and we'll respond within a reasonable time. You can unsubscribe from emails at any time using the link in any message.
Security
We take reasonable technical and organisational measures to protect your information. No method of transmission or storage is ever completely secure, so we cannot guarantee absolute security.
Changes to this policy
We may update this policy from time to time. When we do, we'll revise the “Last updated” date above. Material changes will be made clear on this page.
Contact
Questions about this policy or your data? Email hello@altari.ai. See also our Terms of Service.