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Outbound research and personalisation · Win work
Outbound that reads like you did the homework.
Each prospect is researched and every first message is written for them, from real signals, then queued for your team to review and send across email and LinkedIn.
Sound familiar?
Where the week goes today.
Personalised outreach doesn't scale.
Writing a real first line takes ten minutes a prospect, so most campaigns fall back to templates.
Templates get ignored.
Buyers can tell when a message was written for a list. Reply rates show it.
Follow-ups fall through the cracks.
The second and third touch are where replies come from, and they're the first thing to slip.
How it works
Something triggers it. The system does the work. Your team approves.
- 1Trigger
A campaign starts
A target list is approved or a new segment is opened.
- 2The system
Each prospect is researched
Signals are gathered per person and per company, and each message is drafted around them in your voice.
- 3Your team
Your team reviews and sends
Drafts arrive ready to edit. Follow-ups are scheduled and replies are routed to the right person.
How we start
We value it on your numbers before anything is built.
A two-week Diagnostic maps this work in your business, puts a dollar figure on it from your own records, and scopes the build. You decide whether to go ahead.
What changes
Outbound research and personalisation, with and without Altari.
| Area | With Altari | Today |
|---|---|---|
| Research | Every prospect | The top ten, if there's time |
| Messages | Written per person | One template per campaign |
| Follow-up | Scheduled and tracked | Remembered, sometimes |
| Launch time | Minutes | Hours per campaign |
| Team focus | Replies and meetings | Writing first lines |
Ready to hand this one over?
Two weeks to a ranked roadmap, valued in dollars from your own numbers. You decide what happens next.
Book a Diagnostic