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Home / Work / The Flights Club

Twelve years of founder expertise, turned into one brain the whole team can ask.

The Flights Club has booked over a billion points into Business Class for 6,000+ customers. Every pricing rule, transfer rule and program change lived in one founder's head.

IndustryPoints travel, AustraliaPracticeKnowledge OperationsBuiltCompany brain, call follow-ups
Book a Diagnostic Watch Steve
The system we built, running
The Flights ClubWebsite chat
Priya, new lead

Hi! Can I get two Business seats to London next March with my Amex points?

Checked the company brainPricing playbookAmex transfer rules
Mia, The Flights Club

Yes, March is open. Here are the two best routes for your points and the dates to book first.

Reply time0:00Was about 14 hours
Sales call ended24 min
Follow-up draftedReady for Steve
$600K+pipeline surfaced from call recordings
<3 minlead response, down from 14 hours
6,000+customers booked into Business Class

On camera

In the founder's own words.

From our live session with The Flights Club and their members: why they brought Altari in, and what changed for the team.

Steve, at our live session with The Flights Club

What changed

The same work, done a different way.

BeforeNow
Every pricing question and program change routed through the founderThe whole team asks one company brain and gets answers with the source attached
Leads waited around 14 hours for a replyLeads hear back in under three minutes
Follow-ups from calls went out a day late, or not at allEvery call becomes a drafted follow-up waiting in the inbox

How it works

Four steps, running every day.

What we built
One gated brainEverything the business knows in one place, with access set per person.
Answers with sourcesEvery answer shows where it came from, so the team can trust it.
Follow-ups from every callDrafted in the founder's voice and waiting in the inbox.
PortableWorks with Claude and any other AI tool the team adopts.
01
Gather what the founder knows

Emails, call recordings, CRM history, pricing playbooks and program rules go into one gated company brain.

02
Let the team ask it

Anyone can ask a question and get the answer the founder would give, with the source cited.

03
Turn calls into follow-ups

When a call ends, the notes are written up and a follow-up is drafted. The founder checks it and sends.

04
Use it everywhere

The same brain powers the team console, drafts and proposals, and any AI tool the team picks up next.

“
If you put all your information in one place, your team has fast, accurate information, the same as if I were to answer it. Even I use it.
Steve HuiFounder, The Flights Club

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